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The Weather Channel was created in 1982 as the first 24-hour, seven days a week channel devoted entirely to weather. Since then, it has expanded to include a top-rated Web site, a 24-hour weather network in Latin America, a weather hotline, radio station, and newspaper service. The Weather Channel includes news updates throughout the day, as well as local weather updates "on the eights" of every hour. News topics include stories about local weather and environmental events, disasters, and forecasts, and how weather affects people. The Weather Channel was acquired by Entertainment Studios in 2018 and can be seen in nearly 100 million homes nationwide. Pitches can be sent to the assignment desk, and are distributed to producers and reporters accordingly. If the pitch is for an editorial segment during live programming, pitches should go through the news desk or news director. Keep in mind the national audience so unless the event or product has broad appeal, it might not get attention.
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Bio
The Weather Channel was created in 1982 as the first 24-hour, seven days a week channel devoted entirely to weather. Since then, it has expanded to include a top-rated Web site, a 24-hour weather network in Latin America, a weather hotline, radio station, and newspaper service. The Weather Channel includes news updates throughout the day, as well as local weather updates "on the eights" of every hour. News topics include stories about local weather and environmental events, disasters, and forecasts, and how weather affects people. The Weather Channel was acquired by Entertainment Studios in 2018 and can be seen in nearly 100 million homes nationwide. Pitches can be sent to the assignment desk, and are distributed to producers and reporters accordingly. If the pitch is for an editorial segment during live programming, pitches should go through the news desk or news director. Keep in mind the national audience so unless the event or product has broad appeal, it might not get attention.
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Location
Frequency
Circulation
Sectors
News
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