Bio

Background and Format: Men’s Health is a magazine featureing active pursuits, grooming, fashion, fitness, sex, career and general men’s’ interest issues. It was launched in 1995. On sale day/date: Irregular - 11 issues per year. Audience and Readership: For affluent 30 something men. Demographic Profile: 25-44 ABC1 males. The Men's Heath Readership profile is as follows: Average Age: 31 AB men - 31% C1 - 37.6% C2 17.6% Readership: 900,000 Deadline: Standard Leadtime: Three to four months Supplements and sections: The current format of Men's Health magazine consists of: Alpha Male (AM) Covers: health, fitness, food, weight loss, style, fashion, relationships, sex, travel, tech and gadgets and everything in between. Aimed at the gentleman wishing to upgrade his life. Includes Bulletins, which are medical research pages. This section is put together by Jonathan Thompson. He is responsible for the Adventure section (travel) and (along with Ian Taylor) the soon to be launched Escape section (weekend breaks and outdoor pursuits). Core Covers: all of the above, but is aimed at every man. It is put together by Ian Taylor. The Wire Scientific research pages put together by Tom Stone. Tom also writes and edits the News section in the front half of the magazine and also the bulletins in AM. Features Covering all core areas but full of cerebral, deep subject matter and execution. Products, celebrities and research are included. This is put together by David Morton. Personal Trainer (PT) Workouts and nutrition plans for everyone from beginners to hardcore experts. Style The alpha gent's guide to style each month. This guide is put together by Dan Rookwood. Grooming Refinement for the modern man put together by Alex Harris. The MH Psychology Test Interview page for celebrities. Ad Rates: For further information, click here. For online advertising rates email advertising@menshealth.co.uk