Bio

Dateline NBC is the signature primetime broadcast for NBC News, providing consistent and comprehensive high-quality news reporting, investigative features and newsmaker profiles. Dateline's format allows for multipart features, hour-long documentaries devoted to single subjects, continuing reports and in-depth coverage of breaking news. Topics covered by the program have included the ongoing news surrounding Hurricane Katrina, tsunami coverage, and potential online sexual predators. The show premiered March 31, 1992. Since then, it has been pioneering a new approach to prime time news programming. The multi-night franchise, supplemented by frequent specials, allows NBC to present the highest-quality reporting, investigative features, and news maker profiles, both consistently and comprehensively. The flexibility of Dateline NBC allows for multi-part features, full-hour documentaries devoted to single subjects, or series of continuing reports. The program has brought Americans in-depth coverage of breaking news, including the funeral of Princess Diana, the national manhunt for Andrew Cunanan, the crash of TWA Flight 800, the Unabomber investigation, the Oklahoma City bombing, the O.J. Simpson trials, the Los Angeles earthquake and fires, and the floods in the Northwest. Dateline NBC has presented several acclaimed hour-long specials. The show has been honored with a number of distinguished awards for excellence in journalism, including three Emmy Awards, an Alfred I duPont-Columbia University Award silver baton, three Edward R. Murrow Awards, three American Women in Radio and Television Gracie Awards, an Investigative Reporter and Editor Award, nine National Headliner Awards, and two National Association of Black Journalist Awards. Dateline NBC is a production of NBC News. PR professionals can contact the program Mondays through Fridays. They should ask to be connected to the booking producer or the senior supervising producer. Dateline NBC journalists do not work specific beats. They cover a wide variety of subjects. To pitch books send the press kit or book by mail to Jaclyn Levin. To pitch experts for breaking news stories, be an expert in the field qualified on the subject. Producers do share experts with different shows. Pitching a segment idea you can pitch to anyone. make it simple but catch the attention of the producers. List materials you can share such as video. True crime stories pitch should include the city of the crime, victims, lawyers and police. Include local newspaper clips and if it is an ongoing court case. Dateline likes medical stories and would like to video their own footage if possible. In May 2006, NBC News made segments of Dateline NBC: Crime & Punishment available for downloading on Apple's iTunes. They Do Not use Press Release for story ideas. The outlet offers RSS (Really Simple Syndication). Podcast is available.