Bio

Background and Format: The showbiz team generally covers stars of film, TV, music and radio. 3am stories will typically be gossip and interviews, with current celebrities of the moment. Page 3 will be lighter showbiz, with a mixture of serious and light-hearted news elsewhere in the paper as well as a double page showbiz interview. PRs are advised to balance the needs of their clients with the needs of the journalists. Strong stories and quotes will mean that PR requests are usually able to be accommodated in print or online. The team would prefer not to receive press releases which attempt at advertorial. The showbiz team is very busy, so PRs should be brief, where possible, when pitching over the phone. Email contact is best for items such as surveys, which will be sent to a number of people. The team appreciates press releases and quotes that are as user-friendly as possible. The nature of journalism means that a story is never exclusive for long, although exclusive stories given to the showbiz team will have a good chance of making the front page of the Daily Mirror. The team will have a conference at 11:30am, where they discuss content for the paper. Pitches must be in ahead of this conference in order to make it into the next day's newspaper. Major stories will be considered for the paper at any time of day, with live stories able to be broken online. The team will always try to give PRs advanced warning if they are running a negative story about one of their clients. Audience and Readership: More information on audience data is available on the parent outlet page. Deadline: Pitches must be in before 11:30am to make the next day's newspaper. Major breaking news will be considered at any time, with stories able to be broken online. Time of Publication: Monday-Saturday am Frequency: Daily (except Sunday) Circulation: More information is available on the parent outlet page. Advertising Rates: Further information may be viewed here