Bio

Launched in October 2012, Inthefrow is a fashion and lifestyle blog that won the Company Magazine Best Personal Style Blog Newcomer Award in 2013 and Best Personal Style blog in 2014. As well as being a Fashion, Beauty, Travel and Lifestyle Blogger, its creator Victoria is also a PhD graduate, who lectured in fashion retailing and marketing for a number of years. She now works as a full time blogger and Youtuber in London, managed by Gleam Futures and Models 1. Key topics on the blog include Fashion, Lifestyle, Travel and Beauty, especially for the luxury and high-end high-street market. As well as written blog posts, Victoria also has a YouTube channel, as Inthefrow in which she films tutorials, hauls, lookbooks and reviews. Yet, her biggest channel is her Instagram, with high levels of engagement and following growth. Blog posts are posted daily, or every other day, filled with bright and vibrant imagery, links to affiliate sites and full length reviews. The blog can be navigated by chronological order or alphabetically by Brands or Topics. In terms of PR opportunities, Victoria is open to accept products as gifts, if they are relevant to the blog. Any gifts are stated as samples or gifts if reviewed on the blog. Yet, gifts do not guarantee coverage on Inthefrow, and PR companies are invited to approach Victoria's management at Gleam Futures if they wish to work on sponsored activity, with guaranteed coverage. The easiest way to reach Victoria, for sponsored opportunities is via the following address: http://www.gleamfutures.com/client-contact/victoria Awards: 2014 - Company Style Blogger Awards, Best Personal Style Blog (winner) 2013 - Company Style Blogger Awards, Best Personal Style Newcomer Blog (winner) Gorkana Consumer Alert: Wednesday 5 August 2015 Victoria Magrath, full-time fashion, beauty and travel Blogger, has revealed a complete brand and site redesign for her award-winning blog, In the Frow. The new blog has been designed alongside blog developers Pipdig.co, bringing Victoria's designs and drawings to life. The redesign reflects Victoria's love of premium fashion and luxury beauty, incorporating a number of interactive features such as a travel map of the world and a London restaurant finder. Victoria hopes that the new website will showcase events in a much clearer, premium and editorial manner alongside regular posts within the fashion, beauty, travel, food and lifestyle categories. She can be reached at inthefrow@live.com and can be found tweeting at www.twitter.com/inthefrow